Question 1

WHERE ARE YOU BASED?

Accepted Answer

Summitwool is a Canadian brand based in Quebec. Designed in Canada, made with premium merino from RWS-certified farms.

Question 2

WHAT DOES RWS CERTIFIED MEAN?

Accepted Answer

The Responsible Wool Standard (RWS) is an independent, voluntary certification that ensures the welfare of sheep, the protection of the land they graze, and full traceability from farm to fibre. It's the gold standard for ethical wool. Learn more on our Why Merino page.

Question 3

HOW DO I CHOOSE THE RIGHT SIZE?

Accepted Answer

Our socks come in two sizes: Medium (fits men's shoe sizes 6–9 / women's 7–10) and Large (fits men's 9–13 / women's 10–13). When in doubt, size up.

Question 4

HOW DO I CARE FOR MY MERINO SOCKS?

Accepted Answer

Machine wash cold on a gentle cycle. Tumble dry low or lay flat to dry. Avoid bleach and fabric softeners — merino takes care of itself.

Question 5

WHY MERINO INSTEAD OF COTTON OR SYNTHETIC?

Accepted Answer

Merino regulates temperature, resists odor naturally, wicks moisture, and lasts longer than cotton or polyester. It's the only fibre that performs at -20°C and +30°C with the same sock. Read more on our Why Merino page.

Question 6

DO YOU SHIP INTERNATIONALLY?

Accepted Answer

Not yet. We currently ship across Canada only. International shipping is on the roadmap as we grow.

Question 7

WHEN WILL NEW PRODUCTS LAUNCH?

Accepted Answer

We started with three socks: ROCKY, LOGAN, and COAST. More products — including new colors, heights, and gear categories — are in development. Same standard. Same fire.

QUESTIONS, ANSWERED.